Seth’s Blog: Publishing books to make money…


Publishing books to make money…

is a little like hanging out in a singles bar if you want to get married.

It might work, but there are way better ways to accomplish your goal.

If you love writing or making music or blogging or any sort of performing art, then do it. Do it with everything you’ve got. Just don’t plan on using it as a shortcut to making a living.

The only people who should plan on making money from writing a book are people who made money on their last book. Everyone else should either be in it for passion, trust, referrals, speaking, consulting, change-making, tenure, connections or joy.

via Seth’s Blog: Publishing books to make money….

Seth’s Blog: Willfully ignorant vs. aggressively skeptical


If you want to challenge the conventional wisdom …, please do! It’ll make the final outcome better. But if you choose to do that, it’s essential that you know more about it than everyone else, not less. Certainly not zero. Be skeptical, but be informed (about everything important, not just this issue, of course). Screaming ignorance gets attention, but it distracts us from the work at hand.

…It’s easy to fit in by yelling out, and far more difficult to actually read and consider the facts.

…, the first step is to figure out how to be the best informed person in the room.

Look at the climate change/ global warming debate, the God debate, the debates in Europe about Islamization of societies to name just a few. I guess finding the facts as opposed to the opinions is what makes being informed more and more time consuming. The facts are sometimes not as clear as they seem to be.

Being informed means that you can actually bring a constructive contribution towards the debate; a solution to whatever you are concerned about. To be the best informed in the room is what will make the difference in how convincing you are and how compelling your views will be.
Besides that being the best informed means you will have the answer to the (anticipated) questions BEFORE they are asked. It is easy being a screaming skeptic, it is harder to come up with realistic alternatives that people will accept and give a go. Back to the reading table now.

Seth’s Blog: Four videos about noise, social and decency


Seth Godin, one of my favorites to read. Check out this blog post as it will or should change your perspective on the social net. Four videos that will give you all you need to rethink your strategy. sethgodin.typepad.com

Posted via web from John Dierckx